Wednesday, January 29, 2020

Data Analysis for Research Essay Example for Free

Data Analysis for Research Essay Scenario 1: Customer Perceptions of the Toyota Brand WKB Toyota in Chichester want to investigate customer attitudes towards the Toyota brand, to see if the press coverage regarding mechanical failures during 2009-2010 have had any long-term impacts on customer loyalty and potential sales to new customers. In the first instance, WKB can offer access to their own marketing database. Scenario 2: Market Segmentation for Visit Chichester Visit Chichester is in the process of realigning its marketing strategy to key customer groups in order to more effectively promote the visitor economy in the Chichester District. As part of the process they wish to conduct research to investigate current attitudes towards the Visit Chichester website. They wish to seek views from across a range of profiles including families with children, couples, and the retired market. The results will be used to determine the structure and content of the new Visit Chichester website. Scenario 3: NatWest Banking Charter Following its widespread publicity campaign, which included TV adverts and street billboards, and as part of its commitment to customer service, NatWest wish to undertake research to establish the impact of its Customer Charter. More specifically, they want to ascertain whether it has lead to a discernible improvement in customers’ perception of the bank’s service quality. They also wish to undertake an internal audit to assess whether staff have noticed an impact of the Charter. Scenario 4: The Green Economy The West Sussex Sustainable Business Partnership has commissioned the University of Chichester undertake research assessing the level of sustainable business practice by businesses across a range of sectors in West Sussex. Specifically the WSSBP would like to establish the extent to which businesses are adopting green measures in key areas such as operations management, purchasing, and energy management. They also want to establish business awareness of available support for going green, and general business attitudes to the green agenda. The results will help WSSBP help businesses prepare for the green economy being championed by the coalition Government. Scenario 5: HMV Music In the light of poor trading figures, and the imminent closure of 60 of its UK branches, HMV want to undertake research to ascertain the factors that are causing poor sales and determine which product lines should be continued and which ones should be discarded. They are also interested in how they can improve their online sales performance as part of a realignment of their retail strategy. Scenario 6: Tourism Industry Response to Recession and Recovery The Sussex Tourism Partnership have commissioned the University to undertake research into the impact of recession on the tourism industry in Sussex, and the strategic response adopted by tourism businesses, including accommodation providers and attractions. They wish to establish the degree to which different sectors have felt the impact of recession, either positively or negatively, and identify the key measures these businesses have taken to remain competitive in the current downturn. Scenario 7: Evaluation of Goodwood Motor Racing Events The Goodwood Road Racing Company (GRRC) has commissioned the University of Chichester to undertake research investigating visitor perceptions of the overall quality of the visitor experience at the Goodwood Festival of Speed and Revival. They also want to assess visitors’ views about potential new events, products and services that could be developed at Goodwood that would increase revenue without significantly increase the negative impacts currently generated by the Festival of Speed and Revival events. Scenario 8: Green policies at Sainsbury PLC The aim of the research is to establish whether there are any economic benefits from adopting green business policies at Sainsbury supermarkets. The supermarket’s Operations Manager wants to identify ways in which the economic impacts of Sainsbury’s adoption of green business polices can be measured. In particular, she is interested in the identification of costs and benefits associated with implementing green business policies at Sainsbury, and to identify the economic incentives and disincentives which Sainsbury has from its stakeholders such as customers, suppliers and government to adopt green business policies.

Tuesday, January 21, 2020

Applying Stanislavski’s Principles to a Role in Volpone Essay -- Konst

Applying Stanislavski’s Principles to a Role in Volpone As founder of the first acting system, co-founder of the Moscow Art Theatre, and an eminent practitioner of the naturalist school of thought, Konstantin Stanislavski challenged traditional notions of the dramatic process, establishing himself as one of the most pioneering thinkers of his time in modern theatre. His process of character development, the Stanislavski Method, was the catalyst for method acting- one of the most influential acting systems on the modern stage and screen. Such renowned schools of acting and directing as the Group Theatre and The Actors Studio are a legacy of Stanislavski's pioneering vision. Stanislavski developed this unique system of training to change the way that people saw their characters. The actors would research the situation created by the script, break down the text according to their character's motivations and recall their own experiences, therefore causing actions and reactions according to these motivations. The actor would ideally make his motivations for acting identical to those of the character in the script. He could then replay these emotions and experiences in the role of the character in order to achieve a more genuine performance. This was Stanislavski’s main aim to create a more genuine performance. ACTION â€Å"In every physical action, unless it is purely mechanical, there is concealed some inner action, some feelings. This is how the two levels of life in a part (dramatic role) are created, the inner and the outer. They are intertwined. A common purpose brings them together and reinforces the unbreakable bond.† - ‘Creating a role’ In Volpone, it would be most likely to happen in the market place. The busy market place would be played by a group of people that would need to show a complicity of lives that intermingle with other characters just as if they were a real community. This would be hard to show, as they are not a real community. Good methods of getting these groups of characters to resemble villagers would be to give them little scenarios to act out in which all the characters intermingle and have lines to say to each other. This would help them realise each other’s inner character and feeling and therefore are then able to react in the way their character would to that situation. Then use what they ... ...must find out all he can about the character and the situation. This helps to create an overall realistic reaction to that particular situation. To be able to use ‘Magic if’ the actor must know a lot about his character and his or her personality. Stanislavski teaches the actor to become the character by asking questions that are answered by action based on emotional response. For example, the actor that plays Volpone in the rape scene must ask before he plays the scene, ‘What if I am Volpone and I am just about to rape Celia and Benario jumps out from the cupboard? What will I do?’ Another good question from Celia’s point of view: "What if I'm Celia and I am being raped by an old dirty man and I have no one to help me would I give in or stand my ground? "Magic if" questions contain motivation and awareness of "the now." The questions are cast in the first person, in the present tense, and therefore they pull you into the character's major concerns. Very importantly, the questions suggest not one but two attitudes: The character toward her or him, and toward other characters. These types of questions help the actor figure out the action to take in response.

Monday, January 13, 2020

Emirates Airline in Dubai Essay

With the competition in the aviation industry threatening to hit fever pitch, Emirates is doing everything at its disposal to remain relevant in the sector which continues to grow tremendously. The massive growth in the aviation industry which has been largely attributed to globalization and industrialization calls for major players such as Emirates airlines to put extra efforts as far as service delivery is concerned in a bid to remain at the top. And since growth comes with its fair share of competition, to keep up with it a company must offer not only best but also unique services and be ready to commit enough resources towards customer satisfaction. It is in this spirit that Emirates through its innovative and creative strategy has remained a pace setter in the aviation industry. Pioneer In order to address the communication needs of its passengers, Emirates became the pioneer airline to launch a service of its kind which allows passengers to use their cell phones. The service which was first rolled out on 20 March 2008 on a charter plane between Dubai and Casablanca was received well by a good number of stakeholders in the industry. With this new system, passengers will now be in a position to call or send text messages to people who are on the ground. Already experts say that other airlines have gone back to the drawing board with a keen interest of embracing this new technology so as to attract more customers. Food for the soul Emirates offers what one can call a one-stop in-flight entertainment system with a wide range of options such as live international television channels, music and movies which are largely attributed to its large client base. Apart from in-flight internet services available to all classes of passengers, they are also provided with newspapers, magazines and other periodicals to inform and educate them while traveling. Generally it provides all what clients’ needs including food to music which some prefer calling food for the soul. This kind of investment in the entertainment makes customers to enjoy their journey and even consider using the same service in future hence making the Dubai based company preferred by many clients. Customer service Client satisfaction which gives Emirates competitive advantage can be attributed to its professional, young, dynamic, diligent, and dedicated cabin crew drawn from various countries. The multilingual staff uses its diverse cultural backgrounds coupled with the facilities available to serve passengers with the humility they deserve. Fully cognizant of the fact that good performance in business can only be achieved through customer satisfaction; the company has utilized this unique capability to offer best services so as to achieve the desire of their clients. This lean and well coordinated work force has seen . the airline maintain high standard of service delivery and achieve enviable goals. Although experts argue that this is a strategy aimed at cutting on costs, research shows that lean staff coupled with a simple organizational structure like the one adopted by the company leads to success. State-of–the-art The state-of-the-art fleet of planes which Emirates boasts of has enabled it to be consistent and reliable more than any other top airline. These latest planes comes in handy because it means they will be at the right place at the right time hence fits the bill of the demands of customers. Irrespective of the class of the plane, once you fly with the company comfort is guaranteed. Responsibility In this era where corporate organizations are giving back to the community in the spirit of social corporate responsibility, Emirates is not left behind. It sponsors major events across the world ranging from sports to trade. For instance it sponsors the English Premier League side Arsenal, Dubai Shopping Festival, West Australian Symphony Orchestra among others. Such gestures although can be easily dismissed by critics as public relations gimmicks, demonstrates that the company has the interests of the international community at heart bearing in mind that is where it draws its customer base from. The creativity and friendliness in which Emirates has handled its sponsored activities has really ripped off if the profits it continues to register is something to go by. Strategic position It is important to note that the strategic position of Dubai, home base of Emirates gives it an edge to do business. Strategic because one can conveniently fly to Dubai before connecting with ease to other cities like Manchester or Rome while avoiding an extra trip hence saving on costs. Apart from being a commercial hub, Dubai is a major tourism attraction a factor which makes the aviation industry to blossom. Those who fly with Emirates airlines attest that their ambitions are met a clear manifestation that that its objective of offering best services on every route it operates is fully achieved. Its value for clients has won accolades and trust from many quarters making it an airline you can bank on.

Saturday, January 4, 2020

Genealogy of Legendary Singer James Brown

The man often referred to as the Godfather of Soul was born James Joseph Brown in a small shack in rural Barnwell County, South Carolina. His father, Joe Gardner Brown, was of mixed African-American and Native American descent, and his mother, Susie Behling, was of mixed African-American and Asian descent. This family tree is presented with an  ahnentafel  numbering system. Check these tips for reading this family tree. First Generation 1. James Joseph Brown was born on May 3, 1933, outside of Barnwell, in Barnwell County, South Carolina, to Joseph Gardner Brown and Susie Behling. When he was four his mother left him in the care of his father. Two years later his father took him to Augusta, Georgia, where he lived with his paternal great-aunt Hansom (Scott) Washington. His aunt Minnie Walker also helped with his upbringing. James Brown married four times. He wed his first wife, Velma Warren, on June 19, 1953, in Toccoa, in Augusta County, Georgia, and had three children with her: Terry, Teddy (1954–June 14, 1973), and Larry. That marriage ended in divorce in 1969. James Brown next married Deidre Jenkins, with whom he had children Deanna Crisp, Yamma Noyola, Venisha, and Daryl. According to his autobiography, they were married on the front porch of a probate judge in Barnwell on October 22, 1970, and divorced on January 10, 1981. In 1984, James Brown married Adrienne Lois Rodriguez. They separated in April 1994 and had no children. The marriage ended when Adrienne died on January 6, 1996, in California from complications following plastic surgery. In December 2001, James Brown married his fourth wife, Tomi Rae Hynie, at his home on Beech Island, South Carolina. Their son, James Joseph Brown II, was born on June 11, 2001, although James Brown questioned his paternity. Second Generation (Parents) 2. Joseph Gardner Brown, known affectionately as Pops, was born on March 29, 1911, in Barnwell County, South Carolina, and died July 10, 1993, in Augusta, Georgia. According to family history, his father was a married man and his mother worked as a housekeeper in the home. The story says he was born Joe Gardner and took the name Brown from the woman who raised him after his mother left him, Mattie Brown. 3. Susie Behling  was born Aug. 8, 1916, in Colleton County, South Carolina and died Feb. 26, 2004, in Augusta, Georgia. Joe Brown and Susie Behling were married, and their only child was James Brown: 1 i. James Joseph Brown Third Generation (Grandparents): 4.–5. The parents of Joseph Gardner Brown are uncertain, but his siblings (or half-siblings) were the children of Edward (Eddie) Evans and wife, Lilla (surname possibly Williams). Edward and Lilla Evans appear in the 1900 U.S. Census in Barnwell County, South Carolina, and in the 1910 U.S. Census in Buford Bridge, Bamberg County, South Carolina. By 1920 it appears that Edward and Lilla Evans had died, and their children are listed as the children of their aunt and uncle, Melvin and Josephine Scott in Richland, in Barnwell County, South Carolina. This means that either Edward Evans or Lilla Williams is a parent of Joe Brown. 6. Monnie Behling was born about March 1889 in South Carolina and died between 1924 and 1930, probably in South Carolina. His parents were Stephen Behling, born about May 1857, and Sarah, born about December 1862, both in South Carolina. 7. Rebecca Bryant  was born about 1892 in South Carolina. Her parents were Perry Bryant, born about 1859, and Susan, born about 1861 in South Carolina. Monnie Behling and Rebecca Bryant were married and had the following children: i. Docia Behling, born about 1908ii. Arris Behling, born about 1910iii. Jettie Behling, born about 19123. iv. Susie Behlingv. Monroe Behling, born about 1919 in Fish Pond, in Bamberg County, South Carolina, who died May 4, 1925, in Bamberg County, South Carolinavi. Woodrow Behling, born May 24, 1921, in Fish Pond, in Bamberg County, South Carolina, who died May 25, 1921, in Fish Pond, Bamberg County, South Carolinavii. James Earl Behling, born Feb 5, 1924, in Fish Pond, in, Bamberg County, South Carolina, who died July 3, 2005, in Bamberg County, South Carolina